We invested in Tampon Tribe because women's health and consumer health still contain large underserved markets where transparency, trust, and product values matter deeply to the customer. We like companies that meet real needs with a point of view that resonates with how users make decisions. Tampon Tribe reflects that through a focus on safety, transparency, and sustainability in an important everyday category. The company also fits our broader interest in underbuilt women's health markets where the customer relationship itself can become a meaningful source of value. We believe businesses that pair category relevance with consumer trust and strong brand clarity can create durable positions in spaces that legacy incumbents have often treated too casually.